Understanding The Concept Of Utility
Psychology of Sales Training Course
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1m 56s
Whether you're selling a specific product, service, concept or idea, if you're going to successfully persuade or influence the motivations or actions of others, you need to first understand what drives a person to buy in the first place.
Up Next in Psychology of Sales Training Course
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Evaluate Options
The third step in the customer buying process is evaluating options. At this stage, the customer uses the information gathered in Step Two to evaluate their possible options, with the intent of selecting one that they believe best addresses their problem or achieves their need.
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Information Search
The second step in the customer buying process is the information search. This is the customer's effort to search for information that relates to fixing their problem or need.
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Introduction To Customer Buying
The customer buying process is a sequence of steps that a person goes through to arrive at a final decision when buying a product, service, concept or idea.
