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Introduction To Knowing Your Audience

Slide Deck Skills Training Course • 1m 1s

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  • Writing For Amiables

    The amiable personality type tends to be non-confrontational. They are friendly and often a quieter presence in the office. They'll chat about life outside the office with you, and will likely make requests in a softer, less direct style.

  • Writing For Analyticals

    Analytical personalities tend to be detail-oriented. They prefer to have a lot of information so they can fully understand a situation. They also need time to process all of the data before they feel comfortable taking action or making a decision.

  • Writing For Drivers

    Drivers tend to be very task-oriented people. They're decisive and like to be the ones in control. They don't need a lot of personal rapport in order to get business done. Likewise, they also don't need much detail in order to make their decisions.