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Need Or Pay-Off Questions

Psychology of Sales Training Course • 2m 32s

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  • Problem Questions

    Problem questions probe for problems, difficulties, or general areas of dissatisfaction that the customer is having. Answers to the problem will direct you towards the root cause of the customer's needs.

  • Situation Questions

    Situational questions are designed to gather facts and valuable information about the customer's existing situation. They help build a clear picture of what's going on in your customer's world, so you can determine if your product, service, concept or idea will be of value to them.

  • Types Of Questions

    The quality and outcome of a sales conversion can be significantly influenced by the questions asked by the salesperson. There are a range of different types of questions that a salesperson can use and this video explores them.