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Effective Sentences
Effective Business Writing Training Course
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2m 55s
An effective sentence needs to be short and well constructed.
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Effective Subject Lines
It doesn't matter how well-written or beautifully organised your message is, if nobody bothers to open it.
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Human Tone
Research shows that business readers prefer writing that sounds personable and human.
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White Space
The white space around your writing represents the room you give your reader to breathe and to consider your ideas.